Executive Toughness in 100 words
Three aspects of mental toughness:
1. Accountability
2. Focus
3. Optimism
Best “One-liners”
-Identify and follow through on actions that produce desired outcomes, don’t worry about anything else
-Define your “win” daily – What are your top three priorities?
-Real accountability: “Sorry, there is no excuse and I’ll work to make sure this never happens again”
–There are 2 types of goals:
-product goals; which are results.
-Process goals; the daily things that it takes to reach desired results
-It’s often more important to focus on the process than the product. Understanding the process for the goal helps get you there.

